How does Up-fuse build a better environment?
For 2015, Up-fuse set a goal of upcycling 36,000 plastic bags, preventing 996,000 plastic bags from ending in landfills, and providing stable income to 7 underprivileged families.
As Up-fuse is encouraging local communities to be part of it, it has trained six women and five young men from local NGOs to perform the upcycling process. The bags themselves are finished by local artisans who became less fortunate when the market was taken over by China-made products. Up-fuse, on the other hand, stays connected to its artisan community. Moreover, the company producers earn 100% more than they would normally earn in Egypt.